Exhibition Archives

5 ways to find the right exhibition stand partner online?

Well, here you are. You’re at the stage where you need to plan for your exhibition or event and want to partner with the right booth design company and exhibition stand designers.

You want the entire process to be pain-free and to run as smoothly as possible but you need to go through the process of checking out some custom exhibition stands design companies and contractors.

There are many companies out there all of whom will bite your arm off for your exhibition project but it is essential you do some simple due diligence to give you peace of mind. Online research is the best way to find out which one is capable of meeting your exhibition stand design needs.

It’s important that the exhibition stand companies you select understand your business, understand what your goals are, and also understand what you seek to achieve from your exhibition or event.

Here are 5 best ways to find your right exhibition stand designers:

First off, they’ll ask all the right questions about your exhibition, your company and map out their understanding of the discussion. This is essential because it ensures both parties are reading from the same script.
A good exhibition stand company will give you a detailed proposal that clearly indicates all the deliverables and milestones without any hidden costs for your exhibition stand project.
When it comes down to the custom exhibition stands, the exhibition stand designers will present you with an option that best suits your needs so that it fulfills your entire brief and criteria. They should be exhibition experts and be able to provide you with a professional 3D render of your exhibition stand design. From this, you should be able to accurately see the workspace, the promotional areas, the client interaction areas and also your brand presence and visibility. From all angles, you should be able to envisage your company’s exhibition presence.
Once approved and signed off, the exhibition contractor or exhibition design company will go to the manufacturing stage of your exhibition stand and start the exhibition stand build. Some of the better exhibition contractors actually give you continuous updates and even send you work in progress photos so you have peace of mind with the full knowledge that your exhibition production is going to plan and you can see it all coming together. This of course has additional benefits in that, you can flag any concerns or problem areas much earlier during the exhibition stand build. With your exhibition stand designers, you can work to resolving any final production fine-tuning before final delivery and installation.
One of the most overlooked aspects of exhibition stand building and something that many exhibition contractors overlook is attention to detail and finishing to your stand. There can be nothing worse than your seeing your fantastic stand let down by poor attention to detail and shoddy finishing which could have been addressed much earlier by the exhibition design company.

How can exhibition stand contractors make your business stand out?

If you have ever been to an exhibition, as a customer, you would know that there is so much to look at that you hardly get time to check out every exhibition stand or trade show booth. We often tend to spend more time on the exhibition stands that appear more attractive than others. What is it that attracts us towards a particular display so much so that we choose to give the others a miss? There might be more than one answer to that question but the one that comes to mind immediately is the appearance of the exhibition stand.

Appearances go a long way in attracting audiences. No wonder our movie stars are some of the best-looking people we have ever seen. Imagine watching the movie ‘Titanic’ with the lady from the grocery store playing the role that Kate Winslet did. You get the picture!

Why you need exhibition booth designers?

Appearances are so important in exhibitions that smart exhibitors will hire exhibition booth designers to design and decorate their booths and stands. This added expense may seem both avoidable and frivolous at first but considering the dividends, it is nothing short of a wise investment. A good display will definitely stand out of the crowd and whatever is unique is always interesting. The more interesting your display is, the more people will take the time to visit it, which in turn can mean better business and publicity.

Things to keep in mind while constructing your exhibition stand

Making your stand attractive is not going to be a walk in the park. It will require proper planning, design selection, efficient construction and decoration. The planning phase involves booking the right spot in the exhibition, taking measurements, getting all the materials in place, etc. Selecting the right design for your stand is very important. It has to be attractive while keeping in line with the nature of your business. For example, a dull grey theme may not work too well for a toy store; a colorful and bright one will. The construction and decoration are the most important parts of the process as they will determine the eventual durability and appearance of the stand. This is where exhibition stand contractors may come in handy as they will get the job done to perfection.

Once the stand is ready, you will need to make sure that you display your products in the best possible way. A good product display will enable easy access to and greater visibility of the product. You may want to use banners or posters to provide extra information about your products.

Conclusion

If the design is carefully executed, the appearance of your exhibition booth will set it apart from other exhibition stands thereby earning you greater customer interest and higher visibility. Hiring an exhibition stand contractor might be a great idea for hassle free installation as this is a time-consuming and strenuous job. You may want to use the time to focus on other important things such as your presentation, manpower management, etc.

Exhibition booth designers also provide stall design 3D displays to make your brands look attractive from all directions. This will further help your brand gain maximum exposure.

5 ways to promote your business during COVID-19?

When we talk about brand, the first thing that comes to mind is large corporate giants like Amazon, or the colours of a company’s logo. Actually, brands are much more than just a visual representation, tagline, jingle or website; and it’s not just something that only the “big guys” should pay attention to. Your branding represents the total experience of working with you.

From your website colours, to your core values, to the customer service you deliver, every touchpoint someone has with you, shapes and helps define your brand messaging – whether their impression is favourable or not. Business success often all comes down to how you promote your brand in many ways at exhibitions and trade shows. But the real challenge appears when you have to do it during a global crisis like coronavirus pandemic.

It is a real challenge and definitely not easy to pull off, and it takes time and consideration. You have to:

Follow COVID-19 protocols while engaging with customers
Do a competitor analysis and conduct extensive research on the latest trends on COVID-19
Identify what equipment and measures you need to take to ensure social distancing and why this is a critical step

And that’s just the beginning!

A professional exhibition stand design and build company can ensure you most effectively position your brand messaging during COVID-19. Hire a professional exhibition stand contractor and ask them to design a COVID-19 stand or booth to promote your business while following COVID-19 protocols.

Change Your Brand Messaging During COVID-19

The COVID-19 pandemic has confined us to online means of marketing. So we have to take another look at how to effectively position brands during this pandemic.

First, ask yourself, “What do I want to be known for during this time?” People will remember how you made them feel right now, whether that’s positive or negative. And note:

People are spending more time online.

So, here you should change your business slogan to something that can raise awareness about COVID-19. This will encourage your customers to visit your exhibition booth or stand rather than surfing online.

Take precautionary measures

Always remember to wear masks, install protective shields, sneeze shields and other barriers to prevent physical contact with customers.

Take a different approach to promote your brand

Just promoting your brand may not be enough to help your brand survive this pandemic. You should create a slogan or symbol that is similar to what health associations are using to raise COVID-19 awareness. For instance, lifebuoy soap is a bathing bar but is being promoted as a disinfectant to prevent COVID-19 infection from spreading in your home.

Online marketing

People are engaging with brands differently. With many stores still closed, consumers are turning to websites to get the goods they need and want. Because many distributors and wholesalers are not jobless and it has greatly impacted the market operations, even daily use products are hard to find, which also contributes to people turning to the virtual world to stock up.

This is a great opportunity for you to create a seamless online presence. Promote and sell your products to both new and old customers and reach out to a wider audience.

Last but not the least

Make sure to provide your customers the fastest and most convenient shopping experience during this pandemic. Introduce discount offers, launch new products, and increase your response time with fast delivery and more.

The psychological impact of COVID-19 on exhibition marketing

Trade show booth and exhibition stand design industry is in ICU because of the COVID-19 crisis. As we know that exhibitions are all about thousands of people from around the world coming together at one place to discuss, share, promote and sponsor business and brands, it’s literally impossible to persuade so many people to put their lives at risk of COVID infection just to explore latest marketing trends. To say that people are worried about their health and rising infection rates of COVID-19 is a gross understatement. They are scared to death not just because of the death rate of the COVID-19 but simply because of the thought of contacting this infection to their loved ones. For them, attending large public gatherings, exhibitions and trade shows during this pandemic would be like taking a visit to the Chernobyl nuclear plant. This will put everyone’s life at risk of COVID infection. No one, in the right frame of mind, would take such a risk just to gain a bit of popularity, and also, it is punishable by social distancing laws.

There is nothing much we can do to promote brands in a conventional way during this crisis except if you have a good online presence. But the harsh reality we must face is that online marketing is only good for selling popular brands and products and exhibitions are all about introducing, endorsing, and accelerating the global identity of new brands. Since exhibitions and trade shows are out of the option to promote new businesses, online marketing remains the only way for entrepreneurs to keep breathing.

How COVID-19 have made exhibition stand designers jobless?

Like any other business, exhibition stand builders are also laid off due to the lack of new customers. No exhibitions mean no customers looking for exhibition stand design or exhibition stand designing services. This has greatly affected the morale of the exhibition industry and everyone associated with it. Apart from the absence of new orders for exhibition stands, many businesses have canceled their previous orders as there is no point in paying for one when the entire industry is shut down.

How deeply COVID-19 has affected the exhibition stand designing industry?

If we speak about the psychological impact of the COVID-19 on the exhibition industry, the damage is immeasurable. It has destroyed years of funding, billions of dollars of investment, countless hours of work and planning, and most of all, it has destroyed the morale of new businesses. The wrath of COVID-19 has ruined the exhibition and trade show industry to such an extent where a speedy recovery is next to impossible. It took 2 years for the Coronavirus to show its true colors and it’s nowhere to be ending anytime soon. It will take at least twice the amount of time for the industry to rise again from the ruins of its own ashes and recover from the horror of COVID-19. It will take time for people to muster up the strength to attend exhibitions and trade shows and start again a new revolution of global trade harmony.

What can we do?

We have survived global outbreaks in the past more severe than COVID-19 and God forbids, but it is very likely that mankind might witness a new wave of infections in the next couple of decades. But for now, having courage, energy and patience is the best way to restore hopes of survival for the global trade industry. Sooner or later, the industry will come back to its former glory with a renewed energy to provide new business opportunities for everyone. Let’s pray and hope that everyone stays safe to experience a new beginning of global trade industry.

exhibition booth builder exhibition stall design Exhibition Stand Builders Exhibition stand contractor Exhibition Stand Design stand design

Things to consider taking your trade show presence to next level

Nowadays, trade show exhibitions offer huge marketing opportunities, potentially allowing your company to boost its sales in a short amount of time. Because of the huge impact trade show exhibitions provide, it be in the exhibitor’s own interest to put up his imagination at work to create a trade show booth design that is as fruitful and productive as possible. One great way to really pack a punch at such an event is to invest in trade show maker companies.

Many companies offer different display packages for trade show exhibitions but choosing the right one will require a thorough analysis of what would work best for you. A very funky-looking trade show booth might give you an edge in terms of visibility and exposure but that will also complicate your marketing budget.

Although these high-definition display booths can require a significant investment, you may be surprised at how affordable they actually are, especially when considering the return on investment they provide. If you want your trade show booth to have a major presence at trade show exhibitions, you should consider hiring a professional booth maker online to get the job done in style.

A display package for trade show booth advertising incorporates all the components that you need to set up a trade show booth with ease, including graphics, stands, frames, installation accessories, and many more.

Let’s begin with the initial designing phase

Creating a visibly attractive trade show booth design is fun and easy but only for professionals not for everyone else who does not have any experience in the field. But, hiring a booth maker will make the designing process less complicated and more entertaining an experience for you. They will guide you through the knick-knacks of designing for free. Adding artworks, images, logos, texts, graphics and even geometric patterns to your trade show booth design would be a piece of cake.

Therefore, hiring a design professional will ensure a smooth transformation of your imaginative ideas into a visibly appealing display for your trade show exhibitions.

Go through the followings to make pre-arrangements for a successful trade show exhibition

If you are going to use a trade show booth, you will want to put the time and effort into making this display a powerful one. To make the most out of your trade show exhibition, use the following tips:

As you begin to strategize, evaluate the cost/benefit ratios to determine how to get the most impact while still staying on budget. One alternative for funding such a setup is to look for a sponsor, which can give you a bigger budget for your design.

Choose a partner who is loyal to your exhibition needs

When you are designing a component of this size and scope, it can be a complicated process. Take advantage of consulting services available from the company providing your trade show booth and let them help you plan, strategize, and execute your exhibition stand design ideas in order to optimize the potential impact.

Plan your strategy before making the investment

Consider the value of promotion, before and during and after the event, in order to help maximize the publicity and attention your company is able to get.

Choose your targeted audience wisely

By looking at the kind of impact this type of display can have, you should keep in mind:

What message you want to convey
How you want your brand to be portrayed
What purpose you want the display to serve
Who you want to market to
And, other objectives you may have for the exhibition

Test the physical strength of your booth

Once the physical design of your trade show booth display Exhibit is set, make sure to test the construction ahead of time in order to ward off any major problems when it comes to the day of the event.

Choose items that incur a low cost of traveling

When possible, try to utilize lightweight items in your design. This will save on shipping costs and help easily manage the fragile items.

To save money on your trade show exhibition, consider renting Exhibition booth instead of purchasing, especially if the booth is customized for one-time use. When renting, look for companies with regional service centers near your locations in order to minimize shipping costs.

exhibition booth contractor Exhibition Stand Design company Trade show booth trade show booth design Trade show exhibition

Where to look for exhibition stand design inspiration?

As far as exhibition stand design and trade show booth design is concerned, many exhibitors rely upon the expert guidance of professionals in the line of work. They look forward to these professionals to deliver, create and install unique and engaging trade show booths and stands that draw clients and get them interested in what they have to offer. With that said, your input is often required at the initial design stage, and it is, therefore, necessary to know exactly what you want – and what you do not want.

country pavilion exhibition stands In Germany

Although a trade show booth builder that specializes in constructing booths and stalls for live product demonstration will be able to give you guidance on the entire process. You may find inspiration while looking through images from their portfolio, there are still some excellent ideas for learning a little more about the design that will probably work the best for you and your business.

Getting ahead of your competition

One of the best places to look for inspiration is at your competitors’ stands, as these will give you an idea of what other people in the very same sector or industry are doing. This does not mean copying their ideas, but you will simply get a clearer idea of what can work, and how you can adapt certain winning concepts into your own design.

You can often find this information by attending exhibition fairs yourself and investigating the booths of other people in your industry, or you can go online and look for photos taken from previous exhibitions that your rivals attended. If you do attend the fairs yourself, this will provide you with even further information on how engaging these stands are.

After you have gathered this information, you will be able to reflect upon what worked and what did not, and also how you can make yourself stand out from the competition. If the stands of your competitors were very engaging, you will need to make sure that yours are too when it comes round to your turn to exhibit at an event.

Explore the beauty of exhibition stand design and get inspired

The next place to look is outside of your industry, particularly at some of the award-winning exhibition stand designs that companies have invested in. This information can often be found in trade fair publications or on the websites of award-winning exhibition stand design and build companies. Often, you will be able to access details of successful features of the stands as well as photos of them.

Again, after gathering this information your next stage is to analyze it. Many stands will win awards because they are doing something particularly innovative or have integrated some cutting-edge features in the design. It should be remembered, however, that your stand is not supposed to be a work of art – instead, it is about getting a high-performing stand within your budget.

To ensure this you will need to consider what is engaging or exciting about these award-winning stands and see how you can apply it to your own exhibition booths. Looking at more outlandish and daring designs can also fire up your creativity and help you think outside the box to come up with a truly unique and exciting design.

Wrapping up

You can even ask for the opinions of trade show booth builders before you settle on an exhibition stand design to work with, as this can offer you an even wider perspective. Whatever you do, make sure that you take the time to see what has worked in the past and how you can integrate these successful elements into your own plans.

Lastly, make sure that you ask your custom exhibition stand design and build company for their own advice on what will work for you and your company. Although they will obviously offer their input throughout the design process, asking for upfront advice before the entire process starts can be extremely valuable.

custom exhibition stand design Exhibition Stand Design company trade show booth builder trade show booth design

Converting exhibition stand design idea into an attractive custom booth for trade shows.

Most of us understand that creating a customized exhibition stand design is an intrinsic ability that requires a mix of painstaking and advanced ideas to manage the designs that depict your business motive for existence. At ESS, we understand it ought to showcase the business goals, the brand, and its products in a realistic fashion so that potential buyers can find the utmost experience from it. The exhibition stand customization is an art, it is used for the transformation of bear space into an elegant exhibition stand design and there is an increase in the demands of the exhibition booth design builder company since it caters services from placing customers idea with their innovative and attractive construction of this stand designs. ESS is your team of specialist experts who are willing to construct exhibition booth design and offers exceptional designs and structures which are curated with keeping in mind the requirements and expectations of every client. Therefore, if you are looking for somebody as your Trade show booth constructor, Expo Stand Services is always available to fulfill all your needs and demands during the entire exhibition designing and building process!

Why you need an exhibition stand builder?

Whether you’re contemplating boosting your brand, services, or showcasing your services or products, you are able to do it all with Expo Stand Services. We design all types of customized exhibition booths that exhibitors are searching for to create brand recall and achieve the business goal during their participation in the trade show. With our unique layouts for the display stand, we will create all the possible moves to accolade and outreach you as a new. We make certain that your design brief and stand design together with the brand name becomes a center of designing and we ensure that you get the bespoke custom exhibition booth design as per your requirements and likings.

What can you really expect from us?

The exhibition stand builder provides the custom trade show booth design and constructor service which have been recognized by esteemed customers for a long time. We ESS would be the ideal exhibition stand contractors and we offer state of artwork custom exhibition stands. ESS offers the following solutions:

We discuss a 3D stand layout design together with the client for approval
Expo Stand Services produces custom exhibition stand in the workshop.
Constructing the exhibition display stand on-site.
Providing 24×7 on-site exhibition stand management services for your exhibition stand design for the trade show booths.
ESS supplies Audio/visuals services, graphic designing, printing, Food Catering, and Hostess services.
Handling, transportation, and storage of the exhibition stand design.

In a conclusive viewpoint:

We hope that by now you have clarity that why you need specialists like Expo Stand Services to converting trade show booth ideas into attractive custom made exhibition stands layout. So if you are looking for someone as your Trade show partner, ESS is there to meet all your needs and demands!

exhibition stand exhibition stand builder Exhibition Stand Design Exhibition Stand Design company

Want To Learn About The Things That You Can Add In The Exhibition Stand Design- Check This Out

Have you ever planned or prepared for an exhibition? It may sound easy to you, but it is not at all an easy task. You have to consider so many things, such as products, venue, material, and the most crucial thing is exhibition stand design. If your company is planning to exhibit in the exhibition then, it is vital for you to choose the stand which will be unique and will be the best in the exhibition.

You may have the doubt that how this exhibition can turn out better just because of the exhibition stand, then you should know that if the stand does not match with the color or theme of the exhibition, then you may be taken out of the competition.

Things that you can keep in mind while preparing for the exhibition because that will just add the beauty and some of those things are mentioned below-

One of the main things that are needed to exhibit in any kind of exhibition is creativity. If you have the ideas in mind, you will be able to do the exhibition stand marketing in such a way that people will love that.

The next thing that you need to keep in mind is to use the large screen because it will attract the audience. The seating should be comfortable so that the visitors can sit and can get some relaxation.

It will be better if you use the sustainable materials to build the exhibition stand because it will show how much your company cares about the environment. It will have a positive impact on your company, and you can also ask your exhibition stand builder to use the LED lights, which are efficient and environment friendly.

If you want to make a good impression on your visitors, then you need to think about the space you are giving them. It is essential to always give most of your stand space to the audience.

Stand design matters the most because the audience’s eyes will be on that, and it should be more attractive. You can ask your exhibition stand contractor to make it an eye-catcher and have the best graphics which will illustrate all your services or the products in a much better way.

From the above, you may have got an idea that exhibition stand is the thing that catches the audience’s eyes so it should be in a trendy and unique design.

exhibition stand exhibition stand builder exhibition stand contactor Exhibition Stand Design Exhibition Stand Design company

How Can You Make Your Exhibition A Success?-Here Are Some Tips That You Can Consider

If you are planning to exhibit in the exhibition, you must be aware that it is not just a cup of tea. You have to consider so many things which will help you in making your exhibition a success. In an exhibition, design should be unique and having trendy Trade show booth will be the key because it will be an opportunity to attract the audience.

A person who has to exhibit in the exhibition stand or the trade show has to classify the work into three different categories, and those are the things to do before the exhibition, during the exhibition, and after that. It is vital to handle all these things to make it a successful show. You should contact the exhibition booth builder to make the best booth design because this is the way to get more clients for your business.

Here are some of the tips that you can consider while preparing for the exhibition to make it the best and a great success.

The first thing you need to do is make the budget and then work according to that. There are a lot of things that are involved in the exhibition, so it is better to be clear the objectives and research about it. You need to target the right audience with whom you can start your business.
Once you are clear about the thing that you need, then you can spread the news and update the people about it. Making the exhibition stand is difficult, but if you contact the right exhibition stand contractor, you do not have to worry about that. All you need is the right staff who can manage all the things.

When the events start, you need to focus on all the things that everything is working properly, exhibition stand design is perfect, and you should approach the visitors and attend them.
You should make some elements that will engage the audience and try to be social with the guest or the visitors.
After the event has come to an end, you need to make a note of all the missing things. You can take all the suggestions that people have given and take them into consideration for future exhibitions.
The last thing that you can do is evaluate all the things and judge whether the whole event or exhibition was a success or not.

So you can make your exhibition a big success if you will start focusing on everything whether it is small or big. You should know that everything matters.

exhibition stand builder exhibition stand contactor Exhibition Stand Design exhibition tips Trade show booth

5 Points Through Which You Can Make Your Trade Exhibition A Success!

Are you planning to organize a trade exhibition in your town? Well, do you know about the factors that you should keep in your mind so that you get the best results from that? For those who are unaware, a trade exhibition is an event where different people come together to display their skills in the form of goods that they manufacture. They can also sell their products from the trade organization, and the best part about it is that they will definitely earn profits from it.

But if you are planning to organize one, there are many factors that you will have to keep in your mind starting right from the Trade show booth design till winding up and clearing the space! Below you can go through the factors that are necessary for you to make sure before you start the exhibition.

Set an objective

The trade exhibition is not a small thing you have to do; there are many small decisions that can either make or fake your exhibition if you do not pay attention. The very first thing that you should keep in your mind is that what is the objective of doing this event? Like what are your goals to get this event to happen in your state? Many people may go for a trade exhibition so that they can help the needy through the profits. And some may go with the plan to increase their profits or to represent their hold in the market. So you should be clear with your point in your mind.

Planning the exhibition

Once you are done with the objectives selection, it is time that you make a plan for the exhibition. Nothing works perfectly of you do not have a plan! You will have to plan each and everything from the stall design company to the ground or place of the trade.

Make a research

The market study is an important factor in saving yourself from the potential risks of the market. Before you start implementing your plan, it will be good that you go through what is going on in the market, and from that, you make your decisions. By this, you will be able to find answers to many questions in your mind like lists of exhibition stand contractor in Germany and many more; it can also be the case that you will get some sponsors for the exhibition.

Start advertising!

Now it is time that you start advertising the trade that you are organizing. Advertising plays a crucial role in such events because all you want to have is many customers that will come and visit your exhibition and also buy some goods from you. Hence your success is highly dependent upon the advertisement that you make.

Appoint in-charge and start

Well, you are almost done with organizing the best trade exhibition, and it is now time that you make people in-charge! People will give their duties and will do the work assigned to them. These people will also look for Booth builder company in Europe and will make your trade decorations the best so that you get people across the country to pay their visits!

5 points for exhibition exhibition stand builder exhibition stand contactor Exhibition Stand Design trade show booth design